Record Detail Back
The facebook marketing book
- Share to:
Originally a network for select college students, Facebook first expanded into high schools, then larger networks, collecting students and colleagues across the country and, eventually, the world. Now you can not only identify your romantic partner and growing circle of friends, but also your parents and siblings. Your mom is on Facebook. Your sister is, and your daughter as well. Your college roommate, your first crush, and the former best friend you haven’t spoken to in years. Your grandparents may even be tagging you in family photos you forgot existed. Seventy percent of Facebook users live outside the United States. The fastest growing segment of users? Women 55 to 65 years old. Depending on how you measure it, Facebook either has already surpassed Google in traffic levels or is about to. The Facebook Application platform alone has been used by over one million developers to build more than 500,000 active applications. Try to pinpoint the “average” user, and you’ll find most users are anything but average. Typically, a Facebook user has 130 friends, is connected to 80 Pages, Groups, and Events, and has created 90 pieces of content. Where else could you find someone who talks to over 100 people a day? And that’s not even accounting for “super users” or influencers who often have thousands of friends.
Dan Zarrella and Alison Zarrella - Personal Name
978-1-449-38848-5
NONE
Information Technology
English
2010
1-284
LOADING LIST...
LOADING LIST...